Do You Need Blog Post Images?
Do you really need blog post images? Are they necessary? Depends. What do you blog about? Who's your audience? Will they be expecting images -- or will images annoy or even confuse them? Let's dive into how to answer these questions. Then, let's ask the big question I...
Brand Your Blog in Minutes with Canva
You're getting into your groove with your blog. Topics are coming to you easier than they ever have before, thanks to that helpful resource you picked up. You've parked perfectionism, and you're feeling pretty, pretty good about how the words are flowing. There's just...
How Broad Should Your Blog Post Topic Be?
Some business owners have a hard time limiting themselves to a broad blog post topic. If that's you, maybe you worry that you won't sound like an expert unless you tell readers all the nitty-gritty details of your field. To make your blog interesting and helpful, you...
Stop Making This Huge Mistake on Your Sales Page
When you work with clients, they have so many light bulb moments that your business could single-handedly be getting us all off the grid. But the people who sign up to work with you aren't coming from your website. In fact, you keep double checking to make sure you...
The Beach Volleyball Networking Principle
The other night I met a networking buddy for happy hour tacos and beers. If the term “networking buddy” is new to your vocabulary, stick around. A few years ago, that term wouldn't have resonated with me either. In fact, I used to cringe when I heard people talk...
How to Get More Readers for Your Blog
One of my favorite questions about blogging for business is "How do I get more readers for my blog?" Because, really, it goes straight to the heart of why passionate entrepreneurs need to be blogging: Your blog is your tool for finding those perfect-fit clients who...